# Brand Purpose: How to Use it to Your Advantage

**Jan 7, 2020**

What’s brand purpose, vs. brand mission? We’ll give you concrete definitions and examples in this article so you can define and use brand purpose to your advantage.

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# The Origin and Power of Crowdsourcing: How Collective Intelligence Transforms Innovation

**Jan 30, 2026**

For centuries, breakthrough ideas were assumed to come from lone geniuses, elite executives, or tightly guarded research labs. But history — and modern technology — tells a different story. Some of the most powerful innovations of our time have emerged not from the few, but from the many.

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# Solving the Issue of Communications with Millennial Attorneys

**Mar 15, 2018**

Today, about 40% of the workforce in the average company is made up of millennials (ages 18 to ...)

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# Using machine learning to prioritize employee ideas

**Oct 12, 2017**

At The Vision Lab we believe great employee ideas can come from any level within your organization, we help leaders...

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# Crowdsourcing Ideas in the Enterprise

**Jun 15, 2017**

I had the pleasure of presenting at crowdsourcing week in DC today and wanted...

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# Going Beyond The Virtual Suggestion Box To Get Opinions

**May 16, 2017**

CEOs are often afraid to use a suggestion box. But there’s a lot of information available in the crowd. Crowdsourced...

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# How To Simplify Your Product Development Process

**Oct 15, 2015**

Product development is a vital part of any business, of any size. Getting the right idea, then bringing that idea...

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# What a CEO Must Ask to get Crowd Intelligence from Workers

**Oct 10, 2015**

Gathering crowd intelligence can be fraught with problems. From the technology and software you use to obtain responses, to the...

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# The Importance of Effective Employee Feedback

**Sep 25, 2015**

Creating a great work environment is rewarding in and of itself. A place where people actually want to show up...